User-centric
Elegant
Reuse, recycle existing solutions to solve a new problem.
Build scalable solutions that adapt with the user and business needs.
Impactful
Prioritise solutions that generate the most impact with the least amount of effort.
Create measurable successes.
I thrive at every stage of the design process—from problem definition and ideation to launch and marketing. Adaptable and curiosity-driven, I create impact in dynamic, multidisciplinary environments and enjoy inspiring and leading high-performing teams.
With a background in multimedia, branding, and digital design, I found my true calling in product design. Over 14 years of experience across different countries (🇦🇺🇻🇳🇫🇷) and languages (🇬🇧🇻🇳🇫🇷🇪🇸) have shaped my holistic, human-centric approach, allowing me to view challenges from diverse perspectives.